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These veterans of radio and early television found inspiration for the show's characters, plots and dialogue in the lives, experiences and conversations of their own children.Leave It to Beaver is one of the first primetime sitcom series written from a child's point of view.
The show's chief writers, Bob Mosher and Joe Connelly, met while working in New York City for the J. Once in Hollywood, the men became head writers for the radio show Amos 'n' Andy and continued to write the well-received show when it moved to CBS television in 1950.In October 2007, TV Land celebrated the show's 50th anniversary with a marathon.Although the show never broke into the Nielsen ratings top 30 or won any awards, it placed on Time magazine's unranked 2007 list of "The 100 Best TV Shows of All-Time".In 1957, the radio, film and television writers Joe Connelly and Bob Mosher developed a concept for a TV show about childhood and family life featuring a fictional suburban couple and their children.Unlike The Adventures of Ozzie & Harriet, Father Knows Best and other sitcoms and domestic comedies of the era, the show would not focus on the parents, but rather on their children, with the series being told from the kids' point of view.The show has enjoyed a renaissance in popularity since the 1970s through off-network syndication, a reunion telemovie (Still the Beaver, 1983) and a sequel series, The New Leave It to Beaver (1985–89).
In 1997, a movie version based on the original series was released to negative reviews.
The series had its debut on CBS on October 4, 1957.
The following season, it moved to ABC, where it stayed until completing its run on June 20, 1963.
The show was ultimately sponsored by Ralston Purina, with General Electric (the GE logo was clearly visible on all kitchen appliances) and Chrysler Corporation sponsoring the later seasons (Ward Cleaver was often seen driving the newest Plymouth Fury during the opening credits or coming home from work, starting in Season 3. (in which Beaver gets stuck in an advertising billboard with a gigantic make-believe cup of soup, curious as to how "steam" came out of the cup), was budgeted at $50,000.
Two billboards were built for the episode: one outside on the back lot, and the other inside the studio.
Neither parent was omniscient; the series often showed the parents debating their approach to child rearing, and some episodes were built around parental gaffes.